Skip to content

(Portfolio)/Informatics Engineering Graduate · Digital Marketing & Web

Open to opportunities

Building digital products — and the stories that help them grow.

Teuku Muhammad Rafli Rashadifa

Informatics Engineering graduate with hands-on experience in digital marketing, e-commerce, content creation and building websites for real businesses.

(01)About

Engineer by training, communicator by habit.

Portrait of Teuku Muhammad Rafli Rashadifa

I sit between two worlds — the logic of engineering and the craft of communication — and I like building things that need both.

I'm an Informatics Engineering graduate from STT Terpadu Nurul Fikri with hands-on experience in digital marketing, e-commerce, marketplace management, content creation and customer service. I'm detail-oriented, adaptable and a fast learner.

I've managed Shopee and Tokopedia catalogs, run marketplace promotions, monitored sales performance and produced feeds, Reels and short-form video. On the technical side, I build websites and explore software projects — from a live company profile website to a YOLO-based computer vision capstone.

Discipline
Informatics Engineering
Education
STT Terpadu Nurul Fikri
Focus
Marketing · E-Commerce · Web
Email
rrashadifa@gmail.com
Languages
Indonesian (Native), English (Intermediate)

(02)Skills

A toolkit across marketing, commerce and code.

Grouped by discipline. No made-up percentages — just the tools and practices I work with.

01

Digital Marketing

Promoting products and brands across social and paid channels.

  • Social Media Marketing
  • Content Creation
  • Copywriting
  • Digital Promotion
  • Facebook Ads
  • Google Ads
02

E-Commerce

Running marketplace stores and keeping catalogs accurate.

  • Shopee
  • Tokopedia
  • Product Listing
  • Catalog Management
  • Marketplace Administration
  • Voucher & Free Shipping
03

Creative

Visuals and short-form video for social media.

  • Canva
  • CapCut
  • Product Photo Editing
  • Social Media Feed
  • Reels
  • Short-form Video
04

Data & Productivity

Organizing data and reading sales performance.

  • Microsoft Excel
  • Google Sheets
  • Sales Analysis
  • Data Management
  • KNIME Analytics Platform
05

Web & Software

Tools from my web, app and research projects.

  • YOLO
  • Computer Vision

(03)Projects

Selected work.

A mix of web, software, research and marketing projects. Open any card for the details.

BKF Cafe Supplies Instagram feed: maroon-themed posts such as "Pricing Psychology", "1 Bahan 3 Menu" and "Rahasia Menu Cafe Laris?", a recipe card and Reels
02Marketing & Content· 2023 — 2024

BKF Cafe Supplies — Social Media & Marketplace Content

Instagram content and Shopee product visuals for a coffee and cafe supplies brand: business tips for cafe owners, recipe cards, Reels and a consistent product thumbnail system.

  • Social Media Content
  • Instagram
  • Shopee
  • Content Design
03AI & ResearchResearch

Human Activity Detection & Tracking

Capstone research project using YOLO to detect and track human activity in an administrative area.

  • Capstone
  • Computer Vision
  • Research

(04)Experience

Where I have been working.

  1. 2023 — 2024

    Marketplace & E-Commerce

    PT Kinawa Argo International

    North Jakarta, Indonesia

    Ran Shopee and Tokopedia marketplace operations, product catalogs and promotional content.

    • Managed Shopee and Tokopedia product listings, including product information, pricing, descriptions, specifications and images.
    • Maintained and organized dozens to hundreds of product listings to keep catalog information accurate and consistent.
    • Managed marketplace promotional features such as vouchers and free shipping.
    • Monitored sales performance and reviewed marketplace data to identify product and sales trends.
    • Created social media feeds, Reels and short-form video content for product promotion.
    • Used TikTok content and FYP exposure to support product promotion.
    • Gained practical familiarity with Facebook Ads and Google Ads.
    • Shopee
    • Tokopedia
    • Content
    • Facebook Ads
    • Google Ads

    Work from this role

  2. 2021 — 2022

    Online Customer Service

    Total Buah Kalimalang

    East Jakarta, Indonesia

    Handled online orders and customer communication for a fruit retailer.

    • Handled approximately 25 customer orders per day through WhatsApp and assisted with product and order inquiries.
    • Managed customer communication about product availability, orders and delivery.
    • Coordinated deliveries using Lalamove and GoSend, comparing options by cost and customer requirements.
    • Created and edited promotional banners for discount campaigns and online sales.
    • Customer Service
    • WhatsApp
    • Order Management

(05)Education

Learning the foundations.

  • STT Terpadu Nurul Fikri

    Bachelor of Informatics Engineering

    Feb 2022 — Aug 2026

    GPA3.59 / 4.00

    Depok, Indonesia

    Capstone research on human activity detection and tracking with YOLO.

(06)Achievements & Milestones

Moments that mattered.

  1. Rafli in graduation cap and gown, holding the STT Terpadu Nurul Fikri diploma folder at the graduation ceremonyAugust 2026
    Bachelor of Informatics Engineering — STT Terpadu Nurul Fikri, August 2026.

    STT Terpadu Nurul Fikri

    Bachelor of Informatics Engineering

    Graduated after four and a half years of Informatics Engineering studies, closing the chapter with a capstone research project on human activity detection and tracking.

    Degree
    Bachelor of Informatics Engineering
    Study period
    Feb 2022 — Aug 2026
    GPA
    3.59 / 4.00
    Campus
    Depok, Indonesia

(07)Certificates

Courses & credentials.

NF Academy · Certified Independent Study (Studi Independen Bersertifikat)

Codeless Data Science

900-hour program (Sep – Dec 2025) on data science with KNIME Analytics Platform — data preparation, aggregation and blending, visualization, machine learning (decision trees, regression, random forest), reporting with BIRT and a team data science project.

Issued
December 31, 2025
Credential ID
2079/S-SIB/NFA/XII/2025
  • Data Science
  • KNIME
  • Machine Learning

NF Academy · Certified Independent Study (Studi Independen Bersertifikat)

Digital Marketing

900-hour program (Feb – Jun 2025) covering market research, consumer behavior, branding, graphic and video content, social media and email marketing, web content, SEO and search ads, e-commerce and marketplaces, and a team marketing project.

Issued
June 25, 2025
Credential ID
0947/S-SIB/NFA/VI/2025
  • Digital Marketing
  • Social Media
  • E-Commerce

Dicoding · Course completion certificate

Cloud Practitioner Essentials (Belajar Dasar AWS Cloud)

Dicoding Academy class on AWS Cloud fundamentals — services, global infrastructure, security, pricing and the AWS Well-Architected Framework (13 hours).

Issued
June 21, 2024
Valid until
June 21, 2027
Credential ID
98XWLOD40ZM3
  • Cloud Computing
  • AWS

(08)Contact

Let's build something worth sharing.

Recruiters, teams and potential clients — I would love to hear about your project, role or idea. The fastest way to reach me is email or WhatsApp.

Start a conversation